In today’s fast-paced digital world, users demand instant gratification and expect websites to cater to their needs quickly and seamlessly. This shift in user behaviour has given rise to the concept of micro-moments, which refer to those fleeting instances when users turn to their devices to satisfy an immediate need. Understanding and designing for these […]
The need for SEO, or “search engine optimisation” is a vital digital marketing tool. But do you know why it is so crucial? Simply put, SEO is the process of improving and increasing visibility to your site within Google, Bing and other search engines. The higher the visibility, the more traffic and opportunities you have
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The internet is now incredibly crowded with all kinds of weird and wonderful websites which means that it can, at times, become a challenge to get your own site noticed. Good copy will help attract visitors to your website, so it’s important to take time to ensure that your writing is as good as it
Websites are used by all types of people from all over the world so it is important to make websites accessible and easy to use whoever you are and wherever you are. Can your website be used by everyone? Why limit who can use your website when you can design your website so that it
With over 650,000 different fonts at your disposal, picking the perfect typeface for your website may seem overwhelming. However, it can be narrowed down so that the concept is more bitesize. This can be done by learning the basics and understanding a bit more about appropriate typeface usage. The basics Your typefaces and font selection
Did you know that 93% of consumers say that online reviews have an impact on their purchase decision? Yes, you read right. 93%! We’ve all stopped and had a little scroll when we’ve come across one. We just can’t help it. It’s in our nature to be a little curious, isn’t it? Whether it’s curiosity
Let’s start this off with a little scenario. Two companies are selling exactly the same product, for exactly the same price. The only difference is, one company lets you in on the details about the company itself and the other one is near enough faceless. Who would you choose to buy from? If you chose
We all know about the importance of a good call to action, but have you ever thought about the importance of your website buttons? Buttons have the power to get users to carry out an action and the more beautifully designed and compelling that button is, the more people you’ll get carrying out said action.
Most people say that “the dash is just a line”, but these people are wrong. Dashes can help identify times, prices, dates, quotes or pauses. This article will explain how you can start using dashes correctly. Ways Of Using Dashes Correctly Hyphen Firstly looking at the hyphen (the default dash?). A hyphen (“-“) is used
Find our list of the best digital marketing tools we’ve shortlisted for 2018. These tools can help build your web design agency’s resources to offer out to your clients. Best Digital Marketing Tools of 2018 HubSpot HubSpot is a free to use CRM software to offer to your agency’s B2B clients. This tool allows you